A HOUSE FOR JEFF KOONS

 

 

What is a flower…?

 

And what is a sculpture…?

 

And what is a sculpture representing a flower…?

 

We learned that a sculpture of a blue “Balloon-Flower” by Jeff Koons just sold at Christie’s for 21 million dollars.

 

For this money obviously the flower better lasts… as such, inevitably, it was made of steel.

 

But two more questions:

 

What is a balloon…?

 

And what is a “balloon-flower…?”

 

An inflated “flower,” obviously, although it is difficult to imagine that some of the most fragile and modest beings on this earth, flowers, can be “inflated,” thus, “balloon- flowers.”

 

But while a real flower, perishable, though beautiful, sells for a few dollars, at the most, a “balloon-flower,” made of glittering steel, and signed Jeff Koons, sells for millions of dollars.

 

Such is the “power of art.”

 

And such is the empty vanity, the balloon-vanity of “art.”

 

Inflated, Christie’s made quite a lot of money with it.

 

So did Jeff Koons.

 

So did the many speculators associated with it in the voracious “art world.”

 

We ask you to design a House for Jeff Koons.

 

An inflated house.

 

A balloon house. Or a puppy house. Or a Mickey Mouse House. Or  a “house” masquerading itself into a house. Just as Jeff Koons’ “art” masquerades itself into art. But please notice the fraudulent grimace beneath the happy-go-lucky “general tone.” Give expression, dear architect, to the vulgarity of an opulence that is as irritating as it is empty.

 

Design a House for Jeff Koons.

 

Design The House of Inflation, the more the better!

 

Make sure that if a “balloon-flower” costs 21 million dollars, the “balloon-house” will cost many, many, many times more!

 

Please do not think of Citizen Cane and his last word: Rosebud…!

 

Just imagine, dear architect, just imagine…!!!!!!!!!!!!!

 

Please send us ANY work, ANY size and ANY format to icarchgallery@yahoo.com. We will publish your work on our new website, www.icarch.us. There is no registration fee. The deadline to submit your work is February 1st, 2011. If you have any questions, please contact us.

 

Thank you,

 

ICARCH Gallery